BUSI 4540
From SubjectGuides
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Contact for Help Amia Baker Business Librarian RBD Library alb0004@auburn.edu[1] 334-844-8268 |
[edit] Industry Reports and Information
- NAICS- North American Industrial Classification System
- http://www.census.gov/naics/
- U.S. Economic Census
- http://www.census.gov/econ/census02/
- IBISWorld
- U.S. and China industry information. Click on link for "China site" to see reports from China.
- Industry Profiles (Use Browse search box.)
- Locate detailed industry information, such as market overviews, value, segmentation, share, and forecasts, competitive landscape, and leading companies. (More Info)
- Business & Company Resource Center
- The database provides information on companies and industries. (More info)
- Export.gov
- Look under Market Research Library. Will need a username and password to use. Free to use.
[edit] Company & Competitor Information
- Hoover's Online
- Provides basic to in-depth company information. (More info)
- ReferenceUSA
- Search for businesses and get brief company information. (More info)
Find U.S. and Canadian manufacturers, distributors and service providers.
The global version of the Thomas Register.
[edit] Business Publications
- Business Source Premier
- Search business articles from journals, magazines, trade publications and newspapers. (More info)
- LexisNexis Academic (Business Search)
- A database containing primarily legal, business, and newspaper sources. (More info)
[edit] Consumer Information
- U.S. Census
- http://www.census.gov
- Sourcebook of Zip Code Demographics (Reference HA 203 .S66)
- Demographic and marketing variables.
- LifeStyle Market Analyst (Reference HF 5415.33 .U6 L54)
- Provides market analysis of potential local, regional and national audiences. Highlights metropolitan areas and how likely they are to participate in "lifestyle activities", like sports activities, high tech hobbies, travel and more.
- Consumer USA- (Reference HC 101 .C744)
- How much consumers spend on different categories of products.
- World Consumer Lifestyle Databook 2008- (Reference HF5415.32 .W67 7th 2008)
- How much consumers spend on different categories of products. Some statistics on participation in activities.
[edit] Statistics
- U.S. Census
- http://www.census.gov
- Business.gov
- http://www.business.gov
- Export.gov
- http://www.export.gov
- World Development Indicators Online
- Produced by the World Bank, World Development Indicators provides direct access to more than 550 development indicators, with time series for 208 countries and 18 country groups from 1960, where data are available.
[edit] Media Costs
- SRDS consumer magazine advertising source 2009
- 3rd Floor, HF 5905 .S725
[edit] Additional Sources
If you don't find what you need with these sources, don't worry! We have many more resources in the library that may be able to help. Contact Amia for additional suggestions of resources to consult.